Sega Introduces Massive Tv Ad Campaign Gearing Up for Launch of Sega Dreamcast; Futuristic Mini-Movie Breaks on National Television.
Business Wire (August 09, 1999)
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Sega Introduces Massive Tv Ad Campaign Gearing Up for Launch of Sega Dreamcast; Futuristic Mini-Movie Breaks on National Television.
SAN FRANCISCO--(BUSINESS WIRE)--Aug. 9, 1999--
Sega(R) of America today announced the next phase in its $100 million marketing campaign for the much-anticipated launch of Sega Dreamcast(TM), the superconsole with a built-in 56K modem that brings the most advanced and realistic video gameplay ever developed to consumers. The nationally syndicated television commercial "Apoc...Try vLex for FREE for 3 days
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