Paris Corporate-M&A Team Advises French Group I/O Media On Its Acquisition Of Ideat Editions

• Published date: 08 June 2022
• Subject Matter: Corporate/Commercial Law, M&A/Private Equity, Corporate and Company Law, Shareholders
• Law Firm: Gowling WLG
• Author: Ms Barbara Jouffa, Emilie Renaud, Philippe Rousseau, Céline Bey, Clémence Lapotre, Ga'Lle Le Breton and Fatéma Akbaraly

French media group I/O Media (formerly T'tu Ventures) has acquired 100% of Ideat Editions from its founding director, Laurent Blanc.

Ideat Editions owns and operates the magazines Ideat, The Good Life and Dim Dam Dom respectively and specialises in decoration and design, lifestyle, and slow life. The group also launched an event agency, The Good Agency, in 2021.

Founded in 2018 by French Tech entrepreneur Albin Serviant, I/O Media acquired the magazine T'tu in 2018, then Opéra Magazine in 2021, and launched Lyrik Media in 2022.

With this new acquisition, I/O Media, supported by business angels, follows its diversification towards digital, and will reach ?20 million in revenue with a distribution of 100,000 issues and nearly 45,000 subscribers.

Thibaud Elzière, serial entrepreneur and already shareholder of I/O Media, has also secured a stake in Ideat Editions.

I/O Media was advised by Gowling WLG France with a team led by...