Protect Your Product Designs With A Federal Trademark Registration
Trade dress is a type of trademark that originally only included the packaging or "dressing" of a product. In recent years, trade dress has been expanded to include the design of a product (i.e., the product shape or configuration).
Product packaging can be registered as a trademark if it is distinctive and not functional. The U.S. Patent and Trademark Office (USPTO) considers the same issues when determining the registrability of product designs.
FUNCTIONALITY
The USPTO considers one or more of the following factors to determine the functionality of a...
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