YouTube vs. Textbooks - A Zero-Sum Game?
I am not the first to suggest that demand for digital learning is growing. Educational institutions worldwide have for several years adopted digital platforms to engage learners - Open Yale is a prime example.
Today, such initiatives are not confined to the (virtual) walls of renowned educational establishments. Udemy, for example, is a 'marketplace' for e-learning, with over two million enrolments across 12,000 courses. In its TMT Predictions 2014 report, Deloitte predicts that registrations in Massive Open Online Courses (MOOCs) in 2014 will increase by 100% compared to 2012, reaching 10 million courses. While completion rates are low (less than 0.2% of all tertiary education courses completed in 2014 will be MOOCs), by 2020 this may rise to 10%.
Equally, if not more...
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